User personas

For this week, I made a sheet to recap what kind of person go in department stores. For this assessment, I use the user personas tool to find the different categories of people.
To make things easier, each user represents a age category. So, I made 3 categories : the 18 - 24 years old, the 25 - 35 years old and the 36 - 50 years old.
I created 5 users and tried to speak about them saying what is their situation and why they go in department stores.

Age	User
18 – 24 years old	N°1	Student at the university, his financial resources are quite low. He goes very often in department store to find all kind of products he need. He compares all the products to find the best price. Linked to the new technologies, he spends a lot of time surfing on his smartphone to compare the prices and after go to the department store.
	N°2	At the beginning of her professional career, her financial resources are quite low too. However, she can spend a little bit more for some extras. Very often in department stores, she compares the products and is looking for the best price for a good quality. Also linked to the new technologies, she spends a lot of time surfing on her smartphone to have the best price.
25 – 35 years old	N°3	At the age of 30, he gives priority to efficacy and utility more than be an impulsive person.
	N°4	In the working life, she searches for well-known brands, quality and a big choice of products. Without child, she is spendthrift and likes spending times in department stores to find the last product or the good deals.
35 – 50 years old	N°5	User n°5: In charge of two children, she takes new budgetary decisions. With a budget to manage, she compares the prices between the different department stores. She buys only what she need for her family to avoid the useless expenses.